Insights & Ideas
Thoughts on AI, web development, digital strategy, and helping businesses work smarter.
A Freelancer’s Guide To Handling Difficult Clients
You get a call from a new potential client. You are so excited about the new prospect you spend an hour or two on the phone with the potential client. Then, you quickly negotiate a deal and pricing for the project. After you hang up the phone you get a strange...
How To Choose A Payment Gateway For Your E-Commerce or SaaS Application
When setting up your e-commerce store or SaaS application you need to select a payment gateway in order to collect payments. It is important to explore your options and find the one that will be the best fit for you, your customers, and your business. After you are up...
Take An Inside Look At One Of Amazon’s Fulfillment Centers
You place an order on Amazon and in a few days a box arrives at your door. Most of the time you don't even think about it. It seems like magic the way all those packages get to customers. Have you ever wondered how Amazon's fulfillment centers are able to process all...
What You Need To Know About EVM Chip Cards And Online Transactions
A big deadline is nearing rapidly in the credit card industry. Starting October, 1st 2015 most merchants are required to accept chip cards. These cards which are sometimes referred to as "chip and pin" have a special chip in them that allows the card reader to...
Sharing Data Across Software Applications
We have all been there. A new software system is rolled out company wide. It doesn't do exactly what your department needs, but it is the best fit company wide so you live with it. Thankfully, times are changing. More frequently companies are allowing individual...
5 Technology Trends In Retail To Keep An Eye On
Technology is rapidly changing the landscape for retailers. Consumers want more flexibility to shop when and where it is most convenient for them. They are also looking for a more customized experience. Here are five trends that are starting to gain traction...
Good WordPress Gone Bad – How To Troubleshoot WordPress When Things Go Wrong
We’ve all been there. Your finger is on the mouse, ready to click, but you pause. You think to yourself, “Will this click be the one that I regret? The one that can’t be undone?” This thought comes to mind for good reason. Sometimes when you are working away,...
Website Tip #1 Use Descriptive Page Titles
Using descriptive and unique page titles on every page of your website will help users find your content. The page title is what Google uses for the titles of search results. So, having a good title will help people understand what your page is about, and will make...
Do You Call Your Customers Liars?
I mainly focus on websites and online marketing, but I really have a passion for small businesses. I like helping them be successful. This week I was out at a small business as a customer. I wasn't working with the business. While there I overheard a conversation the...
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